Merrill Lynch is based on honesty, pursues long-term development, and provides customers with comprehensive and thoughtful services. With the corporate culture concept of "Merrill with the soul", we actively create a harmonious and stable internal and external environment. In the process of pursuing a winning corporate culture, it truly reflects our corporate spirit of unity, overcoming difficulties, courage and innovation. , Continuously pursue the vigorous development of Merrill Lynch Pharmaceuticals, and create the greatest value for the enterprise and society.

Merrill Lynch’s mission: Responsibility surpasses dreams and innovates Merrill’s future

Merrill Lynch Belief: Make Merrill with the Heart

　　We will use our own product advantages, technical advantages and talent advantages to integrate forces from all walks of life, adhere to integrity management, and ensure product quality and market reputation. We insist on using high-quality products and good services to benefit the health of the public, and continuously develop new products to meet the needs of the market. We will win the support and trust of more customers.

Core values of the company: to build integrity Merrill Lynch

Honesty is to "treat people with honesty and operate with trust." "Honesty" and "faith" are the traditional virtues of the Chinese nation, and they are also the core concepts that Jisheng has always pursued.

　　 "Treat others with sincerity" One is to be "sincere" to employees. Managers must establish the awareness of "management as service", show respect for employees, care for employees, devote themselves to developing employees, guiding employees to do better, and creating a working space for harmonious development; the second is to be "sincerity" to customers. "Customer first" means treating customers as friends, relatives and friends, paying close attention to customer needs from details, and putting service before customers speak.

　　 "Business with faith" is the most basic and important professional ethics. Including integrity, trustworthiness, and credibility. Business activities are not simple transactions, but extensive communication, exchanges, and contacts. Only by integrating more human factors can we reflect business with trust." Let business behaviors be used as a medium and a way to build deep feelings with customers. Create loyal and lifelong customers.

　　 Sincerity is lasting, and faith is eternal. People can’t stand without credibility, and enterprises can’t stand without credibility. Honesty and trustworthiness are our moral standards and the behavioral quality of keeping promises. Honesty is to "treat people with sincerity, operate with faith", tell the truth, do honest things, be honest people, keep promises, respect credibility, and behave with lofty personality strength and moral sentiment.

Enterprise cooperation concept:

　　Honesty first, gather all forces, be inclusive and uphold the right way

　　Trust-based, coordinated development achievements, courageous forward, clear morals

　　We value extensive reciprocal cooperation and the establishment of strategic partnerships, and actively explore various forms of external cooperation on the basis of mutual benefit. During Merrill Lynch’s more than ten years of entrepreneurship, we have made many mentors and helpful friends. While pursuing the maximization of corporate profits, we organically combine the interests of investors, practitioners and partners to maximize the value of the "trinity", and step by step toward the ideal in a pragmatic manner.

　　The development of an enterprise is inseparable from the external environment of the enterprise. "Practical, enterprising, and innovative" Merrill Lynch people create a corporate atmosphere that seeks unity from within and seeks development from outside. Merrill's continuous development has benefited from the good mentors and friends who have worked with us for many years.

Enterprise management philosophy: people-oriented, respect for rules, excellent execution, result-oriented

　　People-oriented: People are the core resource of the company. The company fully respects every employee, pays attention to employee compensation and benefits, and provides career development opportunities.

　　Respect the rules: Rules and systems regulate management behavior, and strict and accurate management is the need for the survival and development of enterprises.

　　Excellent execution: Execution is the key to the implementation of corporate strategies and tasks, and the key to improving work performance.

　　Result-oriented: Enterprises must pursue reasonable profits, and the most valuable information is figures related to profits.

Enterprise spirit: innovation, loyalty, gratitude, harmony

　　Innovation: the inexhaustible driving force of the enterprise. The purpose is to improve brand competitiveness.

　　Loyalty: The idea of mutual compliance. The purpose is to strengthen employee affiliation.

　　Thanksgiving: the mentality that we have together. The purpose is to enhance humanity.

　　Harmony: The goal pursued by the company. The purpose is for the business life cycle.